Senior MarTech Data Analyst

You’re only human.   

It’s a strange thing to say, because us humans are capable of incredible things. And at Medibank, we know our greatest potential lies in the people who work with us.   

We strive to make real, fundamental change, driven by a simple purpose: to create the best health and wellbeing for all of Australia.  

Your new role:

The Senior MarTech Data Analyst is responsible for leading the Hub program of work to deliver and optimise data and audiences to enable multi-channel personalisation for leads and members.

Working within the Consumer Hub this role is responsible for engaging with squad leads to build and deploy customer campaigns and processes. 

As a senior member of the team, this role is responsible for the following:

• Quickly picking up concepts and technical requirements so that you rapidly become effective in delivery in a short period of time
• Designing and delivering campaign data and processes that contribute to the Hub’s FY growth targets
• Planning, estimating and delivering work to ensure timelines and quality are met
• Identifying opportunities to improve campaign design leading to an optimal outcome
• Ensuring that all work delivered is compliant to regulatory requirements and internal business rules

Please note this is a 6-month day rate contract.

Key Responsibilities:

• Provide campaigns/trigger leads to channels to support retention and advocacy objectives as well as increase upsell and cross-sell.
• Provide stakeholders with data and expert advice around optimising customer contact.
• Ensure that all customer contact adheres to Medibank’s Customer Contact and Privacy Policies
• Actively engage and influence the Go-To Market team to drive strategic improvements in campaign management and performance.
• Encourage innovation and new ideas to emerge to drive improved campaign data process and efficiency.

Key Skills:

• Minimum 7 years’ experience in a campaign data management role
• Previous experience in Private Health, Insurance, Finance, Telco, or other service sector will be highly advantageous.
• Previous experience of campaign management systems (working knowledge of SAS solutions preferable)
• Experience working with large customer data warehouses.
• Experience programming in data software package (SAS, SQL preferred)
• Proven experience in using analytical insights to provide accurate advice to senior stakeholders and influence decision making.
• Demonstrated ability to effectively manage internal stakeholders including senior leaders.
• Pro-active & self-motivated and highly organised
• Strong analytical and problem-solving skills.

Imagine working with us…

We understand that work means different things to everyone...  We know happy, healthy people make great teams, and great teams put more heart into each customer and patient interaction. And that’s why we’re reinventing work.    

Imagine a workplace where work didn't feel like work.

A workplace where you could shape when and where you work to have more impact.

Where flexible working isn’t a buzzword, it’s a reality.  

Imagine a workplace that helps you and your family thrive. 

Where connection, personal development and health and wellbeing are front of mind.

Learn more about our benefits here: https://careers.medibank.com.au/culture/rewards-benefits/ 

For you, work should help you Live Better. It should bring you fulfillment and joy. And with Medibank, it could. 

Inclusion and Accessibility  

We believe in everyone's potential and strive to make Medibank inclusive for all, because different perspectives make us better.

To learn about our commitments, employee experiences, and benefits, go to https://careers.medibank.com.au/culture/diversity-inclusion/ 

We encourage applications from everyone, including Aboriginal and Torres Strait Islander candidates, those with disabilities, and LGBTQIA+ individuals. For any adjustments or alternative formats during the recruitment process, please contact us at careers@medibank.com.au.