Marketing Manager - Programs

At ahm, we think work should work with you.   

Because let’s face it, life’s too short for a job you dread. Work means different things to different people.  

We’re all about making real, meaningful change. Our mission? Simple. To improve the health and wellbeing of Australians, starting with our team. We’re constantly shaking things up to make work better for everyone.   

About the role 

We are excited to be looking for a customer obsessed and strategically minded Marketing Manager – Member Retention to join us on a 13 month fixed term contract position. 

As part of the Retention team, this role leads the strategy and delivery of best in class lifecycle and retention programs of work. The role also creates personalised experiences across owned and paid channels that drive increased member tenure, reduced member switching intent and builds advocacy.

One of ahm’s key objectives is to build connection and positive engagement with our members to drive long term sustainable growth.  This role will be pivotal in building an engagement strategy to drive connection and loyalty with members, through the design and execution of a range of retention experiences with an integrated channel approach. Customers are our number one focus – everything we do has a customer first mindset.

As part of the Medibank Group, we have a huge focus on health and wellbeing. This means flexible working and continuous improvement to our ways of working. You can read more about one of the exciting initiatives we are currently trialling to support this here: 4 Day Work Week Trial

Day to day, this role will see you:

• Deciding if your day is best spent working from home or the office. We don’t go for mandated office attendance days here at ahm (though our new offices are pretty amazing and we have an onsite Barista, so you’ll probably want to spend time there!).
• Delivering campaigns, which will include planning, content and data briefs, fulfilment or automation briefing and consultation, stakeholder approvals and management, test strategies, reporting and optimisation.
• Leading the creation and delivery of outstanding retention experiences with greater personalisation to ensure messages are delivered to members at the right time, via the right channel and with the right message.
• Focus on creating integrated digital-first and self-service experiences that align to our value brand settings.
• Working with the data analytics and strategy teams to deliver robust benefit tracking and reporting across all retention experiences pre and post deployment.
• Taking some time out to restore and recharge – you might head out for a walking one on one with a team member in the sunshine, get to a lunchtime yoga class or schedule time in your calendar to get to your child's school assembly.  

Now, who are you? 

Enough about us already, let’s talk about you…

You’re a seasoned Marketing Manager with Retention and / or Member Engagement experience with a strategic mindset, but aren’t afraid to roll up your sleeves. This is a big role, so you’ll need to have big experience and most importantly big energy. You’ll be passionate about all things customer and have a proven track record in managing successful projects.  

Ideally, you’ll have spent time working in the services space, the more complex the better – think insurance, energy, or finance. You’ll need to be a real people person with a knack for building effective, positive working relationships – from confidently leading a project team to influencing and negotiating with Senior Management, you will be comfortable doing it all.

You will thrive on working in a fast-paced environment and be pretty confident in your ability to keep the plates spinning. You’re intelligent and you know your stuff, but you’re also excited by the thought of working for a brand that will challenge you to operate outside the usual corporate box – we keep it simple but most importantly fun.

Imagine working with us 

At ahm, we think work should be as exciting as finding a surprise donut in the kitchen at lunch (and occasionally you just might). We kick the old, boring ways to the curb and encourage you to think outside the box – experiment a little. We’re not afraid to ruffle some feathers and have a bit of fun while we’re at it. Try new things, explore different areas of the business, and upskill like a pro. It’s one big team adventure here, and the chances to grow are endless.  

Oh, and did we mention we have some great benefits too? https://careers.medibank.com.au/culture/rewards-benefits/ 

Happy, healthy people make awesome teams. With ahm, work should feel good — like, really good. It’s about finding joy, fulfillment, and the right team to share it with.  

Inclusion and Accessibility  

We believe in everyone's potential and strive to make Medibank inclusive for all because different perspectives make us better. We encourage applications from everyone, including Aboriginal and Torres Strait Islander candidates, those with disabilities, and LGBTQIA+ community including transgender and gender diverse applicants. 

For any adjustments or alternative formats during the recruitment process, please contact us at careers@medibank.com.au. To learn about our commitments and employee experiences, go to https://careers.medibank.com.au/culture/diversity-inclusion/