Marketing Campaign Specialist

The Opportunity 

We’re looking for a Marketing Specialist to join our Growth Marketing team on a 12-month contract. 

In this role, you’ll help deliver integrated consumer marketing campaigns that support customer acquisition and strengthen the Medibank brand. Working alongside the Digital Marketing Manager, you’ll coordinate offer, partnership and acquisition campaigns across multiple channels, from initial brief through to launch, optimisation and reporting. 

You’ll collaborate with teams across marketing, digital, media, customer analytics, frontline, legal and risk, as well as our external creative and media agency partners.  

This is a great opportunity for an organised and collaborative marketer who enjoys bringing campaigns to life, working across multiple priorities and using performance insights to improve future activity. 

How you’ll make an impact 

• Support the development and delivery of consumer campaigns and communications. 

• Deliver multichannel campaigns, sales tools and promotional activity designed to generate prospects, leads and new customer acquisition. 

• Work with the Marketing Manager to create clear campaign briefs covering strategy, objectives, audience targeting, success measures, timing and budget. 

• Coordinate delivery across creative agencies, internal teams, web updates and media partners. 

• Use customer insights, performance data and market analysis to inform campaign strategies and briefs. 

• Monitor campaign performance, return on investment and competitor activity. 

• Identify opportunities to optimise live campaigns and apply learnings to future activity. 

• Support Medibank’s offer program and key acquisition initiatives. 

• Manage multiple programs of work while delivering agreed outcomes on time and within budget. 

• Keep stakeholders informed about campaign progress, launches and performance. 

• Help ensure campaign messaging and assets remain accurate and up to date across relevant channels.  

You’ll have: 

• At least three years’ experience in marketing communications, ideally within agency, financial services, professional services or another complex environment. 

• Experience delivering end-to-end campaigns through Salesforce. 

• Demonstrated experience supporting customer acquisition strategies. 

• Strong project and campaign management skills, with the ability to manage competing priorities and deliver to deadlines. 

• Experience working in a high-performing marketing or sales environment. 

• Strong stakeholder management and influencing skills. 

• Sound commercial judgement and attention to detail. 

• The ability to adapt as priorities and business needs change. 

• A tertiary qualification in marketing or a related discipline. 

• Local area marketing experience would be highly regarded