Marketing Automation Specialist

You’re only human.   

It’s a strange thing to say, because us humans are capable of incredible things. And at Medibank, we know our greatest potential lies in the people who work with us.   

We strive to make real, fundamental change, driven by a simple purpose: to create the best health and wellbeing for all of Australia.  

We are on the hunt for an experienced Marketing Automation Specialist to join our team to take on a 12-month fixed term position. We’re looking for an incredible human to manage the build and delivery of automations, journeys, and highly personalised communications in Salesforce Marketing Cloud (SFMC). 

Using your well-established technical and consulting skills, you will act as an internal subject matter expert and and advocate for Marketing Automation and Salesforce Marketing Cloud capability. You will work on the implementation of testing and optimisation strategies and troubleshoot issues with daily automations, data complexities, as well as those identified during campaign build and testing.

As part of the Medibank Group, we have a huge focus on health and wellbeing. This means flexible working and continuous improvement to our ways of working. This team is currently trialling a nine day fortnight, which means putting tools down to use the time to focus on something to improve your personal health and wellbeing.

Day to day this role will see you working across:

• End-to-end execution of personalised multi-channel campaigns from build using html and AMPScript, to testing and deployment. 
• Management of automated campaigns.
• Acting as an internal SME and advocate for Marketing Automation and Salesforce Marketing Cloud capability.  
• Implementation of testing, analysing campaign performance and providing optimisation strategies for improved results.  
• Building strong relationships and foster cross collaboration across other relevant business units.
• Ensuring accurate, timely execution of all campaigns with a high level of responsiveness to internal stakeholders.  
• Building strong relationships and foster cross collaboration across other relevant business units, functional areas and external vendors. 

Your impact: 

You are a digital marketer with recent hands on experience working with Salesforce Marketing Cloud – this is essential. You have a genuine passion for customer experience and innovation and have a continuous learning mindset, and can conceptualise technical outcomes for business requirements and problems. 

As a strong team player, you excel in cross-functional collaboration and possess excellent communication skills to drive successful campaigns. You are organised, adept at managing multiple campaigns and timelines, and confident in taking ownership of your workload. Additionally, you have a keen interest in learning new platforms, such as Marketing Cloud Personalisation and Data Cloud, to enhance marketing strategies and outcomes. 

Imagine working with us 

We understand that work means different things to everyone...  We know happy, healthy people make great teams, and great teams put more heart into each customer and patient interaction. And that’s why we’re reinventing work.    

Imagine a workplace where work didn't feel like work. A workplace where you could shape when and where you work to have more impact. Where flexible working isn’t a buzzword, it’s a reality.  

Imagine a workplace that helps you and your family thrive.  Where connection, personal development and health and wellbeing are front of mind. To learn more about our benefits go to https://careers.medibank.com.au/culture/rewards-benefits/

For you, work should help you Live Better. It should bring you fulfillment and joy. And with Medibank, it could. 

Inclusion and Accessibility  

We believe in everyone's potential and strive to make Medibank inclusive for all because different perspectives make us better. We encourage applications from everyone, including Aboriginal and Torres Strait Islander candidates, those with disabilities, and LGBTQIA+ community including transgender and gender diverse applicants. 

For any adjustments or alternative formats during the recruitment process, please contact us at careers@medibank.com.au. To learn about our commitments and employee experiences, go to https://careers.medibank.com.au/culture/diversity-inclusion/